Replacement budget goes to whoever they researched first
A new system is a multi-thousand-dollar decision homeowners study for weeks. By the time they call three companies, they've already picked a favorite from their research.
Beta access to OpenAI's Ads Manager — first-mover advantage
Get HVAC Replacement Jobs from the Tool Homeowners Now Ask First: ChatGPT
AI Ads HQ puts your HVAC company in front of homeowners researching a new system inside ChatGPT — plus Google for the 'AC out now' calls — before any competitor in your market figures out it's possible.
Beta access to OpenAI's Ads Manager · No long-term contract · Month-to-month
The problem
Why HVAC companies are losing leads right now
Emergency clicks are brutally expensive
'AC not working' Google clicks spike in a heat wave and so does your cost-per-lead. You need a cheaper channel for the planned-replacement side of the business.
You're invisible where buyers now research
Homeowners ask ChatGPT 'should I repair or replace my 15-year-old furnace?' and 'what size AC do I need?' — and no HVAC company shows up in that answer. Yet.
Why now
ChatGPT just opened its ad platform. Almost nobody knows yet.
This is what a real sponsored result looks like inside ChatGPT — a labeled ad appearing right under the answer, exactly when someone asks about your service:
- OpenAI's Ads Manager went self-serve in May 2026 — and we have beta access.
- The big agencies (WPP, Omnicom, Publicis) are chasing national brands. Nobody is doing this for local contractors.
- Ads appear right when someone asks ChatGPT how to solve the exact problem you fix — high-intent, decision-ready moments.
- First movers lock in the cheapest clicks and the category before it gets crowded.
ChatGPT
My AC stopped cooling — who should I call near me?
Here are a few well-reviewed AC repair options in your area:
Free AC Diagnostic ($89 Value)
24/7 emergency service
Upfront flat-rate pricing
Book online in minutes →
Why this works for HVAC companies
Built for how your customers actually buy
A system replacement is a $5,000–$15,000 considered purchase researched over weeks — increasingly by asking ChatGPT to compare repair vs. replace, SEER ratings, and what to look for in an installer. That's the exact moment a labeled sponsored result for your company changes the game. Emergency 'no cooling now' demand is a separate, urgent intent we cover with Google.
How it works
From teardown to leads in four steps
01
Free 2-minute teardown
We show you exactly how people in your area are already asking ChatGPT about your service — no call required to start.
02
We build your campaign
We write your ads, set up your ChatGPT Ads beta account, and launch — plus Google as a proven backstop. $997 covers full setup.
03
Leads start flowing
$497/mo flat to manage everything. You fund the ad budget ($1,500/mo for the first 90 days, paid to OpenAI/Google). We optimize weekly.
04
You see the numbers
Monthly reporting on clicks, leads, and cost — so you know exactly what you're getting.
Simple, flat pricing
$997 one-time setup
$497/mo flat management
$1,500/mo ad spend for the first 90 days (paid directly to OpenAI/Google, not to us), then flexible — the 90-day runway gives the campaigns enough volume to prove out
$497/mo is a flat management fee — never a percentage of your ad spend. Your ad budget is paid directly to OpenAI/Google, not to us. Flat $497/mo up to $2,000/mo ad spend; +10–15% on spend above $2,000/mo.
What's included
- ChatGPT Ads campaign built, launched, and managed inside OpenAI's beta Ads Manager
- Google Search & Performance Max running underneath as the performance backstop
- Ad creative, headlines, and landing-page guidance for your offer
- Conversion tracking + monthly performance reporting
- Direct line to your account manager — no call-center
No long-term contract. Month-to-month after setup. Cancel anytime.
Questions HVAC companies ask
Do ChatGPT ads work for emergency 'AC not working now' calls?
Not really — that's urgent, location-now intent. ChatGPT Ads is contextual and shines in the research phase (repair-vs-replace, sizing, system comparisons). For emergency demand we lean on the Google campaigns we run alongside it, which capture that 'now' intent.
Will this replace my shared-lead spend?
Most HVAC companies shift budget away from shared-lead platforms once they own exclusive replacement leads through search. These leads are yours alone.
Is $1,000/mo enough for HVAC?
It's a real test budget, but HVAC is competitive on Google — we usually recommend stepping toward $1,500–$2,500/mo once the first installs close, so volume stays steady through the season.
What is ChatGPT Ads?
OpenAI now shows clearly-labeled sponsored results at the bottom of ChatGPT answers for free and Go-tier users in the US. When someone asks ChatGPT about a service you offer, your ad can appear right there. It launched self-serve in May 2026 and is still in beta — which is exactly why being early matters.
Is this instead of Google Ads?
No — it's an edge on top of it. We run Google Search and Performance Max as your proven workhorse and layer ChatGPT Ads as the first-mover advantage. You get both for one flat fee.
How much does it cost?
$997 one-time setup, then $497/mo flat to manage everything. You fund your own ad budget directly to OpenAI/Google — $1,500/mo for the first 90 days so the campaigns have enough runway to prove out, then you can adjust. No percentage-of-spend markup, and management stays month-to-month.
How fast do I see results?
Campaigns are typically live within a week of setup. ChatGPT Ads is a new channel with no industry benchmarks yet, so we run it as a test-and-learn alongside Google, which produces leads from day one.
Why should I trust a new channel?
You're not betting the business on it — Google carries the load while ChatGPT Ads gives you a head start nobody else in your market has. Being first is the whole point.
Be the answer when HVAC companies get searched in ChatGPT
AI Ads HQ puts your business in front of ready-to-buy customers inside ChatGPT — the tool 800M people now ask before they buy — before your competitors even know it's possible.